Courage and Comfort as a Business Owner

Staying true to your plan and your strategy for the business can be hard - particularly when times get tough.

When you want to create something important you've got to have the courage to keep going when challenges arise or when mistakes happen. But if you’re building a brand - if you have your values and your purpose, stick to your goals. 

It’s too easy to fold, let your courage crumble, and make a snap decision to change halfway through your journey. Do this, and you risk alienating your team and your customers. You’ll be successful in the long run by sticking to your values and mission.

Creating wealth can habitually be front of mind for us all. But if you create something that you live and breathe, that becomes part of your everyday life, wealth will follow.

There's a misconception that huge businesses were built because of big decisions and big changes that ‘unlocked’ a huge win. In actual fact, the most successful businesses are the ones that have been consistent and done the things that work again and again. The businesses that have focused on their purpose.